Today, 60% of adult Australians and 25% of children are considered obese. At The Muesli we wanted to do something about it. That’s why in 2012 we created Sugar Free September – a fun, effective way to get people on a path to healthier living.

This is not about sponsors, medical research or charity. This is all about YOU.

There’s one certainty in all this and that is, it’s impossible to live completely ‘Sugar Free’! After all, glucose is the basic building block to all human energy!

But it’s so easy to make a dramatic reduction to your sugar intake and that’s what Sugar Free September is all about.

Our mission is to help educate and enlighten people, who are justifiably concerned and confused about their diet, especially now that they are more aware of the issue of sugar.

At The Muesli our key premise is very simple. There is already enough sugar occurring naturally in whole raw fruits, vegetables & dairy to count as ‘moderation’ in a balanced diet. So, any sugar – added to, or in, any packaged or bottled food or drink – is to be avoided.

On average Australians are eating (or drinking), more than 1kg of sugar a week and most don’t even realise it. The science is showing that this sugar is doing us harm in many more ways than just making us fat!

The Challenge – just try it! See how much excess sugar you can cut out, simply by looking for it on packaged food & drink.

We’re asking you to make a decision, to be actively involved in proving to yourself, that sugar is the main cause of weight gain.

The One Line Rule® – It’s simple, for the month of September, make it your mission to read just one line on the nutrition panel of any packaged food or drink that you are considering buying or eating – Sugars.

In the – per 100g column – if the Sugars figure is more than 5g – don’t have it!

The more support you have, the easier it is to avoid sugar. So why not get your family and friends involved? Share the challenge and turn to us for support along the way. What have you got to lose? Except maybe a kilo or two.

Sugar Free September Blog

One Week until Sugar Free September

August 24, 2015 0
One Week to Go

Next Tuesday marks the beginning of Sugar Free September. Before you begin, there are two simple steps you need to take to give yourself the best chance at success; Stock Take...

Read more

5 Stars for Health?

August 18, 2015 0
5 Stars for Health?

Are 5 stars the solution to our problems? Emma dishes on why the Health Star Rating System is making us fatter and more confused than ever. The One Line...

Read more

Feeding a World Champion

August 17, 2015 0
World Champ (1)

Natalie Medhurst Australian Netball Diamond Nat Medhurst shares the importance of nutrition for elite athletes and how her approach to eating has changed over the years...  As elite athletes...

Read more

The Muesli Bars

August 14, 2015 1
The Muesli Bars

Natalie aka Healthy Natty This delicious recipe comes from one of our favourite health bloggers; Healthy Natty. Her blog, Instagram and Facebook are full of great recipes and healthy...

Read more
Sign Up

Join the Sugar Free September Community for tips, recipes and

discussions to help you quit the sweet stuff! 

The One Line Rule